Qompendium is an evolving and ever-changing platform for philosophy, art, culture and science, represented by a series of print publications: magazines, books and monographs. Furthermore, it is enriched by a gallery concept, a work shop and a fast-moving online portal.

From Kwanon to Canon

One thing is more than clear that we as a publishing company must deliver quality above all and when it comes to images and production high resolution quality is the killing argument. When we are on the run from cities to cities, from events to parties and from one interesting site to another we always wanted a small pocket, super zoom camera with a big sensor of its very kind. And here it is, a Canon 1000 Ixus HS - the love of our team, which we are also giving away. But first check out our little summary on Canon and the logo development of the company, which we find very interesting.

Friday, 24.05.2013
16:00 (Cet)

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From Kwanon to Kannon and then to Canon  
Canon Inc. is a Japanese multinational corporation that specialises in the manufacture of imaging and optical products, including cameras, photocopiers, steppers and computer printers. Its headquarters are located in Ōta, Tokyo, Japan. The name Canon began in 1947 after the company Kwanon changed its name. In 1934 Kwanon began with a prototype for Japan’s first-ever 35 mm camera with a focal plane shutter. It was named 'Kwanon' by Goro Yoshida after the Buddhist bodhisattva Guan Yin, known in Japanese as Kannon.

The Canon Logo
Today, the Canon logo, with its vivid red color, is familiar to people around the world. However, the logo underwent a number of changes before reaching its present form.

In 1933, when Precision Optical Instruments Laboratory was established, the name given to cameras manufactured on a trial basis at the time was Kwanon. This title reflected the benevolence of Kwanon, the Buddhist Goddess of Mercy, and embodied the Company's vision of creating the best cameras in the world. The logo included the word with an image of "Kwanon with 1,000 Arms" and flames.
When the Company sought to begin full-scale marketing, it needed a brand name that would be accepted by people worldwide. From this standpoint, in 1935 the name Canon was registered as the official trademark. The word Canon has a number of meanings, including scriptures, criterion and standard. The trademark was therefore worthy of a company involved with precision equipment, where accuracy is fundamentally important. It also embodied the Company's desire to meet world-class criteria and industry standards. And since Canon and Kwanon had similar pronunciations, the transition went smoothly.

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